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Biocteria is a project made during the third Year of the degree program of Design and Visual Communication, for the training module of Design III and it has been realized in partnership with Valeria Inchingolo, Enrica Palumbo and Francesco Panese.
The project is the result of a deep research about the concept of the traditional Surfaces and the Surfaces of the future. Biocteria consists in a BIO dish towel that perform four different functions and can improve the cleaning of the kitchen in a sustainable way. The towel is made with bamboo and cotton fabrics and is decorated with a geometrical pattern printed with an 100% natural Hydrochromic ink, that reveals the pattern only when the towel is wet.
The method used to complete the project started with research about the concept of Future’s Surface and how it can be inplemented with different properties to solve new needs (different typologies of new surfaces).
The results of the reseaches helped to create a Concept: create a link between sustainability and optimization, in order to reduce the need of different products for more similar activities.
Biocteria is a product that wants to focus customers’ attention on the impact of their choices in an environmental way.
By designing this product the main aim is to link customer’s idea of a clean house to the sustainable and 100% natural field and make them buy something with a smaller carbon footprint.
Biocteria is made of two natural fabrics which have the inner antibacterial property that can solve the necessity of four different products to clean the kitchen both in a domestic or professional context.
Biocteria also wants to be pop and catching: the use of a natural Hydrochromic ink give personality to the project and, by letting the patterns appear, helps costumers to distinguish the towel’s different functions.
